S1 E15: Rock & Roll, Reinvention, and Brand Culture with Danny Young

In this electrifying episode, Danny Young—rock drummer, media producer, and former culture lead at Carlings—joins Daniel Bussius and Peter Daly-Dickson to share his incredible journey from touring with legendary rock bands to shaping one of Scandinavia’s most iconic fashion brands. 

Danny opens up about his early love for music, how he transitioned from playing drums with Glucifer to spearheading groundbreaking marketing at Carlings, and the power of company culture in building loyalty. He shares wild tour stories, backstage moments with rock legends, and how businesses can create experiences that employees and customers truly love

From rock and roll to retail innovation, this conversation is packed with energy, humor, and lessons in passion, creativity, and reinvention. Whether you’re an entrepreneur, artist, or brand leader, you’ll walk away with insights on how to build something that lasts—and that people love.