S1 E14: Conquering the Chaos: Leadership, Growth, and Freedom with Clate Mask

In this compelling episode, Clate Mask, co-founder and former CEO of Keap (Infusionsoft), joins Daniel Bussius and Peter Daly-Dickson to share his entrepreneurial journey, insights on business growth, and the mindset shifts necessary for long-term success. Clate opens up about navigating leadership challenges, scaling past $100 million, and the personal sacrifices required to balance business and life. 

He introduces the “Ones and Threes” framework, a proven model for recognizing critical revenue plateaus and adapting people, processes, and products to sustain growth. Clate also dives into his three magic muscles for leadership—accountability, humility, and gratitude—and explains how embracing these principles helped him overcome major setbacks, including being temporarily removed as CEO of his own company. 

The conversation also covers Clate’s philosophy on freedom, how entrepreneurs can avoid building a prison around themselves, and the emotional journey of selling Keap to Thryv. Packed with raw lessons, strategic insights, and practical takeaways, this episode is a must-listen for any entrepreneur looking to scale their business without sacrificing their personal life.